When customers visit a website, first of all, they want to know some basic information about the brand. So this is the best approach to add the necessary information on the homepage of your ecommerce store. This information includes shipping and returns policies. This information helps customers...
The next step would be to place a search bar in a prominent location, such as above the fold, or in the top half of your homepage. Enable filtering options and use carousel slides, banners, or other elements to highlight popular or discounted items. You may also need to set up a ...
In many ways, your website homepage design can make or break your business. A sleek, sophisticated site that functions well and is easy to use sends a powerful and positive message about your brand. At the same time, an awkward, out-of-date alternative could reflect on your business credib...
The homepage is also an excellent place to highlight your business’s unique selling points (USPs). This could include free shipping offers, limited-time promotions, or highlighting any awards or recognitions your business has received, such as brand deals and customer reviews. Product pages Produc...
The homepage is clean and inviting, with high-resolution images that immediately showcase the brand’s sleek, reusable water bottles. LARQ’s design emphasizes a seamless user experience, with multiple payment options, multi-currency support, and smooth integration with third-party logistics (3PL)...
brands mustpersonalizethe shopping experience to maintain user engagement. From the imagery, button colors, and homepage banners to email subject lines and the cart page design, every decision can dramatically affect how long a shopper remains on-site and whether or not they will complete a purchas...
Some of thebest ecommerce websitesopt for static images over interactive or dynamic features, to ensure all users can successfully access and navigate the store. TakeAllbirds’ homepage, for example: 2. Build sales funnels, not web pages ...
While optimizing every aspect of your online store is important—from the first impression on your homepage to the helpful information on your product pages—the checkout is often where customers abandon a purchase. Focusing on customer experience throughout the checkout process means: Offering ...
Adapt homepage banners to user behavior Use visitors’ location to personalize offers OptinMonster’sgeo-location featurecan help with that last point. This was one of the features that helped Sportiqueboost conversions by 200%. Get moreexamples of eCommerce personalization. ...
For example, a banner on your homepage to put a spotlight on new category or subcategory pages as they go live. You can also add a “related products”' section to all product pages, linking to the most similar product pages. This should keep users on-site if the product they want is...