However, it’s more difficult to set a price using this method, as it requires extensive market research and analysis. And even if your brand is a household name, you can’t rest on your laurels alone when it comes to value-based pricing. Pros: Typically results in higher markups More p...
Annie is a Content Marketing Writer at BigCommerce, where she uses her writing and research experience to create compelling content that educates ecommerce retailers. Before joining BigCommerce, Annie developed her skills in marketing and communications by working with clients across various industries, ...
Quick research process. Cons: Does not distinguish between photography services and other categories. Working in no more than two languages. Moderately expensive to purchase the premium package. Here are two more platforms to consider when selling your products online: Vendoo vs List perfectly...
AI is transforming the way search engines rank websites, and as a Shopify store owner, you must evolve your SEO strategy to keep up. By leveraging AI-driven keyword research, content optimization, technical SEO, and automation, you can boost visibility, drive organic traffic, and future-proof ...
They can also do a bit more research and compare prices for different items across different online retailers. In a physical retail store, however, shoppers can physically touch and interact with products or services. For example, a customer can sit on a mattress to make sure it’s ...
Instead, we should use both quantitative and qualitative research to drive our decisions. Moreover, we should aim to understand the market as a whole, especially the competitive landscape and emerging trends. Fortunately, all this has never been easier, since now anyone can conduct market research...
As per the research, nearly 30% of all online purchases are returned, compared to just 8.9% in physical retail. As eCommerce expands, especially among mobile-first and Gen Z shoppers, optimizing return processes is no longer optional; it’s essential. Additionally, 36% of shoppers lose ...
Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies. Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global eCommerce Logistics Market. Actionable Insights: Benefit from...
Pricing can be a huge player in whether your ecommerce store makes consistent sales. Charge too much and nobody buys, regardless of how good your products are. Too little and profits get razor thin. Our recent research even found that competitive pricing was the single biggest store feature ...
The essential benefit of competitive research is that it will assist you in developing a strategic plan for your company. This involves refining your product or service, employing more effective pricing techniques, and enhancing product advertising. ...