Dunkin Donuts was quick to recognize TikTok’s potential as a growth platform. Thanks to a mix of influencer marketing and user-generated content campaigns, it has acquired over 3 million followers on the platform. The company prefers to partner with up-and-coming content creators to increase it...
However, there is nothing he excels at more than promoting Dunkin’ Donuts. No matter what season, relationship, or level of despair he is in, Boston’s favorite boy has stayed running on Dunkin’. So it was only a matter of time until the company sealed in stone his lifelong devotion ...
Dunkin' (see, that didn't hurt so much) also says that the new name shows they're about more than just donuts—like coffee. Theytold theAPthat the name change was "part of our efforts to reinforce that Dunkin' Donuts is a beverage-led brand and coffee leader."...
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The Marketing mix of Dunkin Donuts analyses the 7Ps of Dunkin Donuts, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Dunkin Donuts.