When it comes to digital advertising, as mentioned before, a DSP allows marketers to bid on ad inventory in real time while targeting specific audiences based on accumulated data such as demographics, browsing behavior, and location. DSPs typically use sophisticated algorithms to optimize campaigns ...
DSP Meaning – Digital Signal Processing in Audio Digital Signal Processing (DSP) in music refers to the manipulation of audio signals using digital means. This technology uses complex mathematical functions and algorithms when processing signals. But before you can benefit from DSP algorithms, analog ...
Conference after conference, our industry leadership (well, actually I think it’s just the 30-odd people that speak at every conference) prognosticates on the latest data-driven success story, and ponders the meaning of the famed Kawaja logo vomit map, hoping that their flavor of audience te...
Besides, the platform is continuously evolving, meaning that you can count on new features, products, and opportunities in the near future. Criteo Criteo belongs to the top DSP companies because of its popular service called Criteo dynamic retargeting. This industry-leading solution serves ads across...
Twitch content and usage is only continuing to grow, meaning there is a large and expanding audience available to target. Audiences can be built within the AMZ DSP from Twitch streaming content to engage with users based on channels, genres, and games with a 30-day lookback window....
Marketing A quick recap on ATS Singapore 2014 July 9, 2014 Leave a comment It’s interesting that SAP Development Day coincide with some of the Advertising Industry Event this week, starting with ATS Singapore 2014 (Don’t ask me the meaning of the abbreviation) on Monday, Ad Tech 2014...
1. What is a Demand-Side Platform in Simple Words? A demand-side platform is a tool used by advertisers to buy digital ad space across a variety of platforms, using data to target specific audiences and optimize campaigns in real-time. We hope by now you know exactly what is a demand-...
advertisers had to manually negotiate placements with publishers and platforms, which was a time-consuming process. Now, all this is done automatically and in the blink of an eye. Ad space is bought and sold on a per-impression basis, meaning advertisers pay the publisher for a set number of...
YouConnex provides transparent data driven digital media campaigns for agencies and brands across the US and internationally. Meet the leaders in the biddable media space! Visit us online for more info!
Cadence Design Systems and DSP Concepts today announced that DSP Concepts’ graphical audio development tool, Audio Weaver®, has been optimized for Cadence® Tensilica® HiFi Audio/Voice digital signal processors (DSPs).