Jugo and Healthy Beverage’s Steaz Energy, as well as cranberry and pomegranate flavours such as Atlantic Multipower’s Crea Max Creatine Drink, Food Broker’s Spiked Silver and Silver Arrow’s Revitalise Silver (Convenience Store News, 2007; MarketWatch, 2007; Booth, 2002; In-store Marketing,...
Mintel’s Franz suggested that Powerade’s recently revamped product line could help set them apart from the other sports drinks available. “They redesigned their ION4 packaging and added two new drinks: a sports drink with creatine (intended for high-intensity athletes) and a fu...
Sign up with one click: Facebook Twitter Google Share on Facebook sports drink (redirected fromCarbohydrate drinks) Athirst-quenchingbeverageusedinsportsandrelatedactivities,torehydrate,boostenergyandreplenishelectrolyteslosttosweating.Allsportsdrinkscontainwater,sugar,salt,potassium;somecontainextras—e.g.,am...
: no sugar, natural caffeine extract from green tea, vitamins added and creatine added. The majority of brands are focused on the traditional energy shot/drink aspects; however, a few brands are targeting fun-loving trendy/hip product designs, flavors and brand ambassadors to represent them.”...
Often, numerous stimulants are combined in energy drinks, and the interactions of these stimulants may not be fully understood. Some common inclusions are yerba mate, guarana, and ginseng, along with amino acids such as taurine and carnitine. Other stimulant ingredients are inositol, creatine, and...
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Red Bull and Monster are on top of the trends in the energy drink and soft drink industry, allowing them to widen their product offerings to compete with smaller players, including Bang, who has been gaining market share in the past year. This brand showed significant growth in the market i...