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The impacts of service quality, customer satisfaction, consumer experience, and loyalty have been highly regarded [27]. Therefore, in the context of the sports fitness center service market, it is crucial to conceptualize service quality and develop a predictive model for customer loyalty, ...
The answer to the question, “Which factors determine the sustainable growth of small- and medium-sized enterprises (SMEs)?” is still fragmented. While previous studies have paid attention to a firm’s entrepreneurial orientation (EO) as a key driver of SME growth, it is often overlooked that...