If you sell a product like baby diapers, you don’t want to show diaper ads to someone who just purchased your product. That will decrease your click-through rate, which could lower your quality scores and cost you money inCPC. Even worse, this may cause your ads to get beaten by comp...
Implications For Business Inevitably, no matter how much belt-tightening is done, the problem is so overwhelming that des- perate legislators will go where the money is, and that likely means tax increases on both a corpo- rate and individual level. Legislation that would give small businesses...