A distribution channel can be part of a company's marketing strategy, which also includes the product, promotion, and price. Distribution Channels in the Digital Era Digital technology has transformed the way businesses, especially small businesses, use direct channels of distribution. With increasing...
John Ore
Overall business strategy: The distribution strategy should align with the broader business goals and objectives. Customer preferences: The buying habits and preferences of the target customers can influence distribution strategies. Regulatory environment: Laws and regulations related to the transportation and...
Professor and Area Chair, Thomas H. Davis Chair in Business, Wake Forest University gurnanih@wfu.edu Shuya Yin Professor, Merage School of Business, University of California Irvine shuya.yin@uci.edu 研究背景 从传统意义上来说,直销折扣店是位于远离市中心的实体店,它以较低的折扣价格提供旧的、不受...
It might seem that replicating their strategy would work for your business, too. Instead of overextending yourself and delivering a subpar experience to more shoppers, however, you should refine your own distribution strategy. Uncover how your customers buy, and where your products should be relevan...
In this paper,by analyzing the express distribution process,taking into account the time limits under the premise of customers,according to the EOQ model for inventory control,and establish the express delivery business strategy cost model,make quantitative analysis to the cost of distribution, the ...
Whether its optimizing your sales process or determining your next distribution partner, every decision made during high growth periods are paramount to the overall success of your companys expansion. Get insights on how to build your distribution strategy....
来源期刊 Logistics Information Management 研究点推荐 Retail trade United Kingdom Marketing strategy 引用走势 2005 被引量:9 0关于我们 百度学术集成海量学术资源,融合人工智能、深度学习、大数据分析等技术,为科研工作者提供全面快捷的学术服务。在这里我们保持学习的态度,不忘初心,砥砺前行。了解更多>> 友情链接...
Finally,results of a calculation case analysis on the optimal marketing strategy of the electricity distribution and retail company validate the correctness and effectiveness of the proposed model. 展开 关键词: power reform distribution business electricity retail company marketing decision making stochastic ...
The intensive distribution strategy places products in as many retail locations as possible. For example, you can purchase gum at gas stations, grocery stores, vending machines, and retail stores. An important element of this method is the availability of multiple goods in several locations. Most ...