Today’s consumers aren’t like the consumers of the past. In the2024 Digital Horizonsreport, we look at behavior trends among consumers and how businesses are adapting to meet their desires. Here are a couple of key takeaways: Consumers choose brands that align with their values and interest...
Digital Trends App is a market research app that collects information on the use of the internet, other apps and the device, including personal data. The app is solely intended to be used by invited and registered participants in GfK market research activities. The app is entirely functionless...
Digital health interventions refer to the use of digital technology and connected devices to improve health outcomes and healthcare delivery. This includes
Digital Customer Experience Trends Improvements in AI Increased Number of Chatbots Enhanced Self-Service Capabilities More Focus on Predictive Analytics New Augmented Reality Tools Personalized Customer Experiences Emphasis on Data Security and Privacy Speaking of trends, let's review a few digital trends ...
Trends in the market: One of the key trends in the digital video advertising market in Spain is the shift towards programmatic advertising. Programmatic advertising allows advertisers to automate the buying and selling of ad inventory, enabling them to reach their target audience more efficiently and...
viewed and shared. It is also possible to complete with the final score any matches interrupted and also manually add new matches that have not been “refereed” with the app. To highlight results and trends, match data can be shown in the form of charts in various formats: summary, singl...
It allows you to identify trends in the way people research and buy your product, helping you to make more informed decisions about which parts of your marketing strategy deserve more attention and which parts of your sales cycle need refining. 5. It’s easier to adapt and change an online...
App usage and the post-download slump Launching a shopping app can be a smart move, but it’s not a guaranteed path to success. Many users lose interest quickly. Recent studies reveal that, on average, only about25% of usersreturn to an app the day after installation, and this number ...
As manufacturers and retailers establish worldwide presences, their supply chains branch out and become more complex. Consumers now expect a large selection of products, and for those goods to arrive within one or two days of purchase. Distribution centers must adapt to these trends while ove...
Industry trends Zero Trust Published Dec 16, 2024 4 min read Agile Business, agile security: How AI and Zero Trust work together We recently published a new whitepaper that examines the security challenges and opportunities from generative AI. ...