Why Create A List Of Digital Marketing Terms? Digital marketingterminology is specific to the community. The lingo can be intimidating for beginners, and sometimes foregin to seasoned digital marketers. The language is filled with abbreviations, jargons, and acronyms specific to different digital mark...
Top Digital Marketing Terms You Should Know SEO (Search Engine Optimization): SEO is the practice of optimizing a website in order to boost its exposure and ranking on search engine result pages. It entails strategies such as keyword research, on-page optimization, and link building to increas...
Unlike most offline marketing efforts, digital marketing allows marketers to see accurate results in real time. If you've ever put an advertisement in a newspaper, you'll know how difficult it is to estimate how many people flipped to that page and paid attention to it. There's no surefire...
The terms “digital marketing” and “online marketing” are often used interchangeably, but marketers should be aware of the difference. “Digital marketing” describes all marketing strategies that use digital services (like social media or television ads), while “online marketing” describes marketi...
Now, it is important to note that Digital Marketing is comparatively cheaper than most traditional forms of marketing.While there was once a paywall between major companies and smaller ones in terms of advertising and exposure, that is no longer the case. Nowadays, smaller companies can get the...
Complete Digital Marketing Guide: Everything you need to know I am creating this complete digital marketing guide to answer all those who want to learn about digital marketing. So if you also want to understand and get familiar with digital marketing, it’s terms, use and benefits then this ...
Identify the right marketing channels and marketing tactics Now that you know who you want to reach, you need to decide how (and for how much) you want to reach them. Suppose you’re a B2C digital marketer trying to connect with younger customers. In that case, you might allocate more ...
Learn the latest digital marketing terms and buzzwords! Marketing jargon is ever-evolving. Stay in the know to remain competitive.
Is a marketing plan the same as a marketing strategy? Although both terms are often used interchangeably, they actually serve different purposes. A marketing strategy is the overall approach or game plan to meet the end goal. The marketing plan is the actual process of executing the strategy. ...
Marketing Glossary In the beginning, the glossary was the whole site. Over time, as people got more familiar with the terminology, we added resources to deliver more value. Now we’re in the process of refreshing the glossary to include more terms. ...