Digital marketing is one of the activities carried out by organizations to improve organizational performance and provide the best service for customers. The use of digital is very important for every organization, including Digital Marketing for Small and Medium Enterprise (SME). The use of digital...
This study analyzes the transformation of marketing strategies from traditional to 'digital' and find s out the efficacy of 'Facebook' marketing for small ... SHB Shahriar,MS Alam,S Arafat - 《Journal of Business & Economic Analysis》 被引量: 0发表: 2019年 加载更多来源...
This paper proposes a dynamic process model for digital transformation (DX). First, we set the scope of current research by defining DX as a process throug... Y Fujikawa,K Kondo,N Imai - 《Japan Marketing Journal》 被引量: 0发表: 2022年 the Influence of Digital Empowerment of Service Rob...
which integrates office, general affairs, study, communications, and other functions. Effective support is provided to client managers in terms of customer communication, self-management, and work effectiveness, etc. to improve the marketing quality and efficiency. The Huishi...
DIGITAL MARKETING FLATFORM DEVELOPMENT MODEL AND PRODUCT QUALITY ON BUYING DECISIONS AND SALES OF MICRO, SMALL, AND MEDIUM ENTERPRISES (MSMES) PRODUCT VOLU... The buying behavior of consumer is changing at a faster rate in the customer oriented market environment. Consumer behaviour differs when it...
Enhanced Business Marketing for Small Scale Enterprises Via the Quick Response Code Technology In business marketing, there has been a growing need to bridge the gap between digital destination or online content, and the paper-based communication media. In other words, there is need for instant acc...
I Iuga - Advances in Marketing, Customer Relationship Management, and E-Services 被引量: 0发表: 2021年 Sustainable Skills for the World of Work in the Digital Age The skills that small and medium-sized enterprises will need in the near future are an essential research topic that has not yet...
Digital game delivery boosts small shops 来自 EBSCO 喜欢 0 阅读量: 11 作者: D Wilson 摘要: The article reports on the video game industry in Catalonia, Spain. It is noted that global delivery of video games to users of the Nintendo Wii and patrons of the Apple computer stores provide ...
Mohammad.FarukDepartment of Business Administration, Bangladesh Army International University of Science and Technology, Cumilla, Bangladesh.Mahfuzur.Rahman... M Faruk,M Rahman,S Hasan - 《Heliyon》 被引量: 0发表: 2021年 Digital Marketing In a nutshell, digital marketing is marketing that utilizes ...
This piece of research work aims at understanding the preferred emerging media options used for marketing. In the Internet age many new methods used for product promotion and marketing. "Desk research" has been turned into "online research", now in the online, market research has become possible...