Well there were plenty of difficulties for digital marketers in 2016, so let’s start 2017 by focusing on opportunities; i.e. good things which are available to those who recognise the challenges and tackle them with a positive attitude… So here are my 3 big opportunities of 2017: 1. Fin...
Access theHow to keep your team up to date with digital marketing Having read this blog post and then the guide, it would be interesting to hear what approaches (or indeed challenges) you / your agency take, in keeping abreast of digital marketing developments....
Smartphones and tablets have successfully reshaped how the audience connects with their brands and digital marketing agency India professionals have declared the technology of wearables as the next big thing. Wearables take care of three big challenges that marketers face – personalization, mobility and...
and displayed. At the forefront of this transformation is the rise of AI overviews, which prioritise concise and relevant content. For businesses and brands, this evolving landscape presents both challenges and opportunities, requiring them to rethink their SEO strategies and adapt to new algorithms ...
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A data-driven approach will enable you to make the most of your digital marketing budget, whatever its size, as you’ll be more targeted and specific. You’ll be able to better segment your customers, and know more about their buying behaviors, challenges and motivations. 70% of the ...
With the abundance of information, it has become very difficult to attract the attention of the audience especially with the rise of social networks, blogs and mobile applications. Indeed, in digital marketing, one of the major challenges is how to create value content to get profitable audience...
Digital Marketing: Current Trends, Rewarding Opportunities, and Overcoming Challenges In today's digital age, it is crucial to seamlessly blend technology with marketing in order to effectively connect and captivate tech-savvy customers on t... L Alhalwachi,B Bukhowa,M Eshaq,... - Springer, Ch...
Digital marketing involves many of the same principles as traditional marketing and is often considered an additional way for companies to approach consumers and understand their behavior. Companies often combine traditional and digital marketing techniques in their strategies. But digital marketing also com...
Focuses on digital cameras and camcorders exhibits at the Photo Marketing Association trade show in New Orleans. Film and camera makers participating in the trade show; Frustrations of camera retailers on the marketing of Advanced Photo System (APS); Kodak's online consumer photographic network....