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Trying out new business ideas is cheaper, faster, and easier in the digital world. With access to millions of customers, the digital world offers many new kinds of business opportunities, and some new risks. In key respects, “born digital” businesses are a new and different reality for en...
Just released: my new book to help small businesses, entrepreneurs, and marketers master digital marketing in today’s digital-first world. Drawing on my Fractional CMO experience, Digital Threads simplifies complex strategies into clear, actionable steps for success. Transform your business today—grab...
encompassing relevant areas such as entrepreneurship, innovation, business, and management (e.g.,Journal of Business Research,Journal of Business Venturing,Journal of Management Studies,Long Range Planning,Strategic Entrepreneurship Journal,Technological Forecasting and Social Change), as well as in areas l...
That's a big sticking point for a lot of folks. Others get caught up on the tech... So I createdthe step-by-step guide to setting up your domain name, hosting and blog, here. And some forget that the main asset within your business is your list. ...
If these emerging tensions cannot be accounted for in the design of the business model, they can lead to business instability and hinder environmental and social value creation (Davies and Chambers, 2018). Thus, investigating how entrepreneurs create and align multiple forms of value within their ...
Your pathway to digital success. From expert guidance to comprehensive solutions, we empower entrepreneurs with the knowledge and resources needed to thrive in the digital business world. Start your journey with us today. Digital Guidance Section-2/D, Plot-78, Zooroad, Mirpur, Dhaka 1216 ...
The success stories of Domino's, Tesco and Tate Art Galleries and their data-driven, cloud-enabled, platform-centric business activities are analysed through the lens of these trends. This chapter also provides a guide for entrepreneurs on how to encourage a digital entrepreneurial mindset through...
Because of this transformation, digital marketing has gone from a ‘nice to have’ to a ‘must have’ for small businesses and entrepreneurs looking to create the business of their dreams. That’s why we put together this handy guide. We wanted to shed light on the opportunities and challeng...
Third, having access to big data and being able to analyze them could become increasingly important to entrepreneurs and their ventures (Berg et al.2018; Kleine-Stegemann2021). The development of big data analytics capabilities, considered as a “company’s abilities to leverage on technology and...