Due to research and marketing process of a new product or new technology development, enterprises will no longer be the focus of the single market strategy layout. They are considering information in global market, that how to let multinational market diffusion quickly and effectively. How to ...
Due to research and marketing process of a new product or new technology development, enterprises will no longer be the focus of the single market strategy layout. They are considering information in global market, that how to let multinational market diffusion quickly and effectively. How to ...
[24,25] first introduced Cascade models to the field of viral marketing. the Independent cascade model (ICM) is the most widely used model within the Cascade model. Each edge e=(u,v)∈E of this model has an activation probability pu,v∈0,1, and the activation probability formula is pu...
Marketing platformsCommunication channelsSocial mediaDiffusionOn-line questionnaireNational roll-outs of smart meters (SM) have been undertaken in most of the European countries. The exchange of traditional meters into smart ones is a part of power system transmission into so called smart grids. In ...
marketing to address the acceptability of violence among young men and transitional norms of masculinity. A quasi-experimental study in Brazil found significant reduction in reported inequitable gender norms, a decrease in reported STI symptoms, and an increase in reported condom use at last sex with...
Similarly, in viral marketing, a person may purchase a product due to the influence of peers (network effect) or for some other reason (e.g., seing a commercial on TV) [Leskovec et al. 2006a]. 译文:首先,我们引入ε-边的概念,以解释节点可能因网络影响以外的原因而受到感染的事实。 Modeling...
In our opinion, competitive influence research will be very useful for the marketing industry. 4.2. Information Diffusion Based on Sentiment/Emotion Opinions expressed within social networks are often related to an individual's current situation, and online social networks provide a way for users to ...
A Critical Review of Marketing Reseach on Diffusion of New Products; Emerald Group Publishing Limited: Bradford, UK, 2007; pp. 39–80. 7. Jaffe, A.B.; Stavins, R.N. The energy paradox and the diffusion of conservation technology. Resour. Energy Econ. 1994, 16, 91–122. [CrossRef] ...
Andrea Re Calegari, Marketing Manager del brand, presenta a DDN Lumina Italia. Dal prodotto iconico Daphine, esposto nei musei d'Arte Moderna più importanti del mondo, alla nuova lampada progettata da Riccardo Marcuzzo. La vera Italia _ Una nuova real estate italiana sul mercato cinese. ...
www.nature.com/scientificreports OPEN Information Spread and Topic Diffusion in Heterogeneous Information Networks Received: 5 December 2017 Accepted: 1 June 2018 Published: xx xx xxxx Soheila Molaei1, Sama Babaei1, Mostafa Salehi 1,2 & Mahdi Jalili3 Diffusion of information in complex ...