Colgate’s ‘Brush Tonight’ campaign is not toothpaste-specific. The ads simply tell you to brush and the use of a toothpaste is not underlined with any specificity. In fact, a lot of dentists recommend brushing your teeth in the night with just the brush, without any toothpaste. That wou...
” Lagerfeld was far from proletarian — he was a cultivated bourgeois German to the core, whose wealthy father ran a condensed-milk business — but his ability to handle the grind of fashion, to design multiple collections for multiple brands every season for decade after decade and make it ...
A few months ago, I was chasing someone more important than I for a work meeting (hard to believe I know, but I tend to reside in the lower end of the pecking order in the Addis Ababa power lunch scene). I had sort of given up on the meeting when his secretary randomly called me...
关键词: Washington Franklin George A.He provided Washington with a lot of money. B.He persuaded France to support Washington. C.He served as a general in Washington’’s army. D.He represented Washington in negotiations with Britain.
aYou can't say these things to me you did on Sunday,then just leave me uncertain for days and now expect everything is fine.sorry,it doesn't work like this. 您不可能说在星期天这些事对您做的我,然后请留给我不定好几天和现在期待一切是fine.sorry,它不象这样工作。[translate]...
Developers stopped sharing their work (in many cases, were no longer allowed to share their work) because software was some- thing you wrapped in a package and sold. Software faced the threat of the anti- commons; the free software and open source movements are a reaction to that threat. ...
of the characteristics to support a viral campaign. The message fails to provide any social value as the consumer doesn’t learn anything new or exciting about the product or the brand, and the ad fails at giving any chance or reason for engagement. Everyone understands Sodastream and…show mo...
“Now it’s my right to challenge my friend Bill Clinton to the ALS Challenge,” he said. “Yesterday was Bill’s birthday and my gift to him is a bucket of cold water.” The online campaign challenges people to either dump a bucket of ice water over their heads or donate to support...
To account for the fall in diphtheria mortality [blue graph line] one must look elsewhere for the cause. The vaccination campaign was launched at the end of 1940 but got underway in 1941. By the end of 1941 “36 percent of school age children had been immunised but only about 19 percen...
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