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However, regardless of which template you choose, whether originally designed or premade, a good tip is to make sure that your template has a clear visual hierarchy. When it comes to email marketing, you will need to be extremely quick to communicate your message before you lose your readers...
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People must be able to easily read your copy. Make sure to test drive different versions of your email template before you send your first message. You can incorporate (and should use, for recognition) your brand colors in your emails. However, a simple, clean template is essential for read...