When it comes to fundraising, direct mail is the clear winner for nonprofits. So once you have decided to launch a direct mail campaign, what is the next step? Make it the best it can be. Why not give us a call? 3 Tips for Better Email Marketing ...
There are three key components to a successful direct mail campaign: • The right mailing list • A compelling offer and content • Graphic design Great eye-catching graphics are essential to get your direct mail piece noticed. First of all, they need to work well and go along with you...
build traffic to your website, a simple well-designed postcard will work. If you are trying to sell a big ticket item with your direct mail campaign, you’ll probably need a more elaborate package to convince your recipient that your product and/or services are the right choice for them....
(2013). The effects of mailing design characteristics on direct mail campaign performance. Int. J. of Res. in Mark. 30(2): 143-159.Feld, S., Frenzen, H., Krafft, M., Peters, K., & Verhoef, P. C. (2013). The effects of mailing design characteristics on direct mail campaign ...
At this point, you must ask two questions: what is the target audience you want to direct your campaign to? and what benefit do you want to obtain? If the objective outlined is to make your value proposition visible, according to the profile of your buyer persona, you should direct your...
Direct Mail Campaign This direct mail package was designed to reassure all GM customers of the major resources available to them as the company went through some difficult structural changes. Logo & Event Design I designed this energetic event flyer and the YPOC's logo to appeal to a youthful...
According to researchers, people who set and actively work toward achieving goals tend to outperform those who don’t set goals. So, when you’re planning out your next campaign, you need to set clear, measurable goals. Otherwise, you’ll fail. ...
C. (2013). The effects of mailing design characteristics on direct mail campaign performance. International Journal of Research in Marketing, 30(2), 143-159.Feld, Sebastian, Heiko Frenzen, Manfred Krafft, Kay Peters, and Peter C. Verhoef (2013), "The Effects of Mailing Design Characteristics ...
Direct Mail It's time to deliver a stronger campaign. In an increasingly cluttered mailbox, standing out is more important than ever. Fortunately, we've been mastering direct mail for years. Promotional Products Claim space for your brand in every recipient's office or home. With branded ...
From our family to yours, we extend our deepest gratitude to all veterans. Your courage and sacrifice have shaped our nation. Thank you for your Read More » November 11, 2024 Don’t let direct mail scare you! Dimaco is here to take the fright out of your marketing efforts. With our...