69. “You are not the victim of the world, but rather the master of your own destiny. It is your choices and decisions that determine your destiny.”― Roy T. Bennett 70. “In any moment of decision, the best thing you can do is the right thing. The worst thing you can do is n...
shapes your destiny. A decision you make today could affect your life tomorrow, a week from now, or 10 years from now. Destiny is the ripple effect of the small and big decisions you make throughout a lifetime.
Introduction to the Topic This chapter picks up from where the previous discussion on pricing left off, namely, the need to determine what pricing strategy would be the most effective way for the organization to achieve its objectives. Companies have a choice of pricing strategies: Based on ...