Specific to startups, a high DAU — even if the startup is unprofitable and burning capital at a rapid pace — can raise more capital from venture firms due to the accumulation of monetizable customers. Moreover, those investors provide capital under the assumption that the startup will becom...
Recurring RevenueAnnual Recurring Revenue (ARR)Monthly Recurring Revenue (MRR)Committed Monthly Recurring Revenue (CMRR)Run Rate RevenueAnnual Contract Value (ACV)Total Contract Value (TCV)Average Order Value (AOV)Average Revenue Per Account (ARPA)Gross Merchandise Value (GMV)Total Order Value (TOV)Ex...