Jenny SussinHank Barnes
The customer life cycle describes the points in the continuum where you: 1) Claim someones attention. 2) Bring them into your sphere of influence. 3) Turn them into a registered and/or paying customer. 4) Keep them as a customer. 5) Turn them into a company advocate.-Sterne and C...
这5个阶段有时也称之为顾客生命周期(customer life cycle)。用不同的阶段区划分顾客群体称为生命周期顾客划分。 www.360doc.com|基于6个网页 3. 客户生命周期理论 客户生命周期理论(Customer Life Cycle)也称为客户关系生命周期理 论,是指从企业与客户建立业务关系到完全终止关系的 … ...
Life cycle model DM Hub has a built-in customer life cycle management module, which can conveniently visualize the life cycle of ideal customers, including the definition and automatic judgment of different stages, and automatic migration between different stages. at the same time, it provides effec...
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2.This paper puts forward a kind of idea to model a multi-view model on the basis of customer life cycle value, studies the component modules for each view of customer relationship management system, and their interrelation.本文提出了一种面向客户生命周期价值的多视图管理模型的建模思路 ,并研究了...
potential major client development model,competitive major client development model and major client maintaining model based on customer life cycle were all constructed in order to the optimal marketing cost for railway freight transportation system in future,which helps to realize win-win target for ...
This paper presents a model of customer value based on customer life cycle based on in existence research. 本文运用客户生命周期理论,分析客户价值的建立机理,在现有研究的基础上提出了一个基于客户生命周期的客户价值模型,该模型描述了计算客户价值的3个主要方面,即客户利润、动态客户保持率和客户生命周期时间...
CLCContent Life Cycle CLCCivic Leadership Center CLCComputing Learning Center CLCCommon Language Code CLCCattenom Loisirs Culture(French: Cattenom Leisure Culture; Cattenom, France) CLCConfirmed Letter of Credit CLCCapital Library Cooperative CLCCitizens for Livable Communities(Oregon) ...
Rethinking how a company does business and creating a distinctive experience across the entire customer life cycle is only possible when companies truly know their customers—and when one integrated perspective of all the interactions with their customers serves...