This includes choosing the suitable customer journey map template for your goals. The four major types of journey maps that you can customize to understand your customer are: Current state maps: Visualizes the customer’s current experience with your product or service. Future state maps: Visualize...
Let’s look at some examples that illustrate the versatility of customer journey maps and how to tailor them to different industries, products, and services. Example 1: The Online Shopper Sarah’s journey from seeing an Instagram ad to posting a picture of herself wearing the new outfit. Perso...
Here are some customer journey map examples: You can break customer journey maps into smaller parts for more complex situations and focus on different areas, like the e-commerce checkout process. Another approach is to create a customer journey map for specific features like Spotify did. Spotify...
Customer journey map examples Companies create customer journey maps for a wide range of scenarios and with different purposes. While the objective isn’t always about getting more profit, it’s always about enhancing customer experience. Multiple use cases.UXPressia has a big section withcustomer ...
Here is a sample customer journey map. The map design and elements will depend on the business, type of mapping, and data required, as shown in the examples section. CHAPTER 5 Types of customer journey maps There are a few different types of customer journey maps based on your specific goa...
6. Empathy customer journey map template Empathy customer journey maps explicitly focus on the emotional state of the customer. In each quadrant, you have opportunities to input what they say, do, think, and feel to better understand what’s important to them. ...
Using our free user journey map templates can transform your business by visually representing customer experiences. They reveal insights into customer needs and challenges, enabling you to create strategies that resonate with your audience. These maps not only enhance customer satisfaction by identifying...
Recruiting journey map Tourism journey maps (2 examples) Healthcare – patient experience journey map example First, let's turn our attention to the healthcare sector, unveiling a compelling customer journey map example that sheds light on the intricate interactions patients undergo. Explore how...
But as you get ready to make your own map, it helps to have some examples of what a good one should look like. And while you can find plenty of real customer journey maps online, it’s often hard to tell what you’re looking at. Most don’t look like “maps” at all. At a ...
We share customer journey map examples from a whole host of familiar brands, analysing them to find key best practices. A Quick Brief on Customer Journey Maps The traditional approach to journey mapping starts with leaders creating a framework that [&hel