Understanding which parts of the journey function as planned and which obstacles are in the way of your customers’ progress means you can take action to ensure they complete their journey as you intend. Benefits of customer journey analytics There are several benefits to completing customer journey...
Benefits of Customer Journey Analytics By leveraging customer journey analytics, you'll be able to improve your customer’s experience with actionable insights, while unlocking benefits like: Better Understanding Customers By gathering and synthesizing data, you will better understand what...
Customer journey analytics yields insights about individual interactions across the customer journey and their impact on customer engagement and retention.
在Customer Journey Analytics 中获得可用数据后,以下示例提供了用于报告该数据的有用方案。 将Web 数据和应用程序数据可视化为组合数据集 此Venn 图显示在您的网站(根据您的 Google Analytics 数据)、移动应用程序(根据您的 Firebase 数据)和呼叫中心中重叠的用户。您还可以看到表现最好的产品 - 不光在 Web 上,而...
分類規則產生器支援在 Customer Journey Analytics 中使用子字串。在報告時間使用字串操控,而不是查詢資料集。 自訂工作階段長度工作階段長度可以透過資料檢視中的「工作階段」設定進行設定。如需詳細資訊,請參閱工作階段設定。 使用Adobe Experience Platform Mobile SDK 支援,處理行動背景事件。更多資訊,請參閱...
Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights.Watch overviewExplore the benefits of Customer Journey Analytics. Purpose-built to support a modern, first-party data...
Customer Journey Analytics 可讓客戶存取 Adobe Experience Platform 基礎結構上的 Analysis Workspace 體驗 (例如,資料擷取工具、資料控管工具和資料湖)。這項體驗與 Adobe Analytics 中提供的體驗有所不同。Customer Journey Analytics 包含套組服務。Adobe Analytics 的 Customer Journey Analytics 應得限額可能與 Custo...
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We’ll start the list with Insider — our AI-led personalization platform and customer journey analytics software — and discuss its main features and benefits for marketing teams. If you’d like a detailed look at Insider,visit our websiteortry the platform yourself. ...
標準量度:標準量度的範例為人員、工作階段、事件。 與Adobe Analytics不同,Customer Journey Analytics可讓您在連線和資料檢視範圍內,以靈活的方式定義標準量度。 人員:Customer Journey Analytics中的人員量度是人員ID的相異計數。 當您在連線中設定資料集時,根據您選擇做為人員ID的內容,人員量度可能有不同的意義。