What is the best Customer Data Platform (CDP) Software? View the poll results (270 participants) and benchmark your thoughts against verified peer responses.
An engagement CDP software solution uses customer data to power real-time personalization and engagement on digital platforms such as websites and mobile apps. To choose a CDP, your company’s stakeholders should consider whether an insights CDP or an engagement CDP would be best for your needs ...
“With real-time integrated data flows from Segment, we can truly understand what people are doing with our platform.” Nic Sauriol Software Development Leader 70% increase in revenue following a three-month customer messaging pilot program Read their story “Segment allows us to be more preci...
The next generation of intelligent customer experience software Learn how connecting important operational customer data to insightful contextual data can help you deliver exceptional customer experiences. Watch the webcast Five building blocks for hyperpersonalised interactions ...
A customer data platform (CDP) is formally defined by the CDP Institute as “packaged software that creates a persistent, unified customer database that is accessible to other systems.” The ultimate value of a customer data platform is to provide a unified omnichannel view of ...
A CDP or Customer Data Platform is a type of packaged software that creates a persistent, unified customer database that is accessible to other systems. Data is pulled from multiple sources, cleaned, and combined to create a single customer profile. This structured data is then made available ...
Change the way you do marketing with our Customer Data Platform. Put customers in the center of your mobile strategy with the Mobile Marketing Cloud.
A customer data platform (CDP) is a software solution that centralizes your data across multiple channels and systems to create a unified customer profile.
A customer data platform (CDP) provides a central location for customer data gathered from a variety of sources. Instead of having your valuable data scattered throughout different software and applications, CDPs aggregate and organize that data to create a single customer profile that can be used...
Customer Data Platform software gathers customer data records from various sources, integrates our customer data management platform to manage your customer easily.