A few weeks ago, an image began to circulate onlineshowing Crown Royal canned drinksin whisky & cola and peach tea flavors. The internet flipped out, and some were even questioning if the drinks were too good to be true. We put outthis storyand were soon contacted by numerous reps in th...
SICs: 2086 Bottled & Canned Soft Drinks; 2087 Flavoring Extracts & Syrups, Not Elsewhere ClassifiedFurther Reference Levine, Joshua, "Sisyphus Rolls Again?," Forbes, February 12, 1996, p. 94."Royal Crown Taps Emerging Markets," Beverage Industry, December 1996, p. 20.Vaughn, Glenn, "The Fi...
A distant third in the $50-billion soft drink industry, Royal Crown Company, Inc. produces and sells concentrates used in the production of soft drinks that are sold domestically and internationally to independent, licensed bottlers. Royal Crown's leading brand, RC Cola, ranked as the third-lar...