Differences in cultural values may result in perceptual differences and thus necessitate the use of different advertising information content in varying cultures. Intends to test the relationship between cultural values and the information cues employed in service advertising, using an affective response app...
Cross-cultural research can make contributions to theory development by identifying groups of people who seem not to behave according to established theories and by increasing the range of independent variables available for study in any one culture. A major methodological orientation to such studies, ...
This in turn will result in cross-cultural irritation and may well put future relationships under a cloud. So, the first rule should be to study the culture of the people with whom you are going to negotiate. Dr. Rod Steiner, assistant lecturer, Department of Business Studies, South ...
根据第一段的Until an employee can operate comfortably and successfully within the social and cultural environment of a new workplace, he cannot be fully effective.除非员工能够在新工作场所的社会和文化环境中舒适、成功地工作,否则他不可能完全有效。可知,一个新职员没有熟悉工作环境的话,可能效率不高。故...
Specializing in cultural sociology, educational inequality, and social stratification, Olivos has made significant contributions to the field of sociology through his cross-cultural studies. His research explores the shifting perceptions of China among Latin American people in the context of globalization. ...
Wright, MD. The articles in this New Frontiers series are designed to provide the primary care physician with the insights into the pathogenesis, diagnosis, prevention, and treatment of the diseases of aging. 展开 关键词: dementia minority outreach program evaluation ...
The paper, after an in-depth analysis of cross-cultural studies form the main international journals dealing with travel and hospitality management, sums up several areas concerning cross—cultural studies on tourist attitude and behavior: tourist motivation; collection of tourist information; tourist des...
Specializing in cultural sociology, educational inequality, and social stratification, Olivos has made significant contributions to the field of sociology through his cross-cultural studies. His research explores the shifting perceptions...
Cross-cultural studies have significantly furthered the understanding of human behavior and have suggested effective strategies and tools aimed at a variety of targeted markets, since cultural and national uniqueness has become increasingly significant in a globalized society. At the same time, although ...
Scenario: An American company is negotiating a business deal with a Japanese firm. Cross-Cultural Challenge: Japanese business culture values politeness and indirect communication. Americans are generally more direct. Effective Communication: To bridge the gap, the American team employs active listening,...