ICICI has transformed itself into a technology intensive financial services group in the last decade. To achieve its long term goals of being in a position to practice one to one marketing. ICICI h...
ICICI Bank, HDFC Standard Life, UTI and ABN-Amro are now looking at business process management (BPM) to increase returns on investment, improve customer relationship management (CRM) and employee productivity. For, these entities sustaining long-term customer relationship management (CRM) has become...
A STUDY ON ELECTRONIC CUSTOMER RELATIONSHIP MANAGEMENT INITIATIVES OF ICICI BANK ICICI bank is India's second largest bank transformed itself into a technology intensive financial services group in these times. To achieve this ICICI ban... Greeshma. 被引量: 0发表: 2016年 CUSTOMER RELATIONSHIP MANAGE...
CRM Study at ICICI Bank Presented by: Wang Zhaohui Lal Pooja Customer Relationship Management What is CRM CRM Types CRM Strategies Benefits of CRM ICICI Bank History ICICI CRM Implementation and Focus CRM Initiatives by ICICI Case-ICICI Call Center ...
ICICI BANK PIVOTAL CRM The Problem: The legacy CRM systems at ICICI Bank and ICICI Securities had several gaps. There was a need to capture all customer interactions from various... S Saxena - 《Pc Quest》 被引量: 0发表: 2011年 Pivotal CRM v5 The Problem: The legacy CRM systems at ICI...
elimination of many software applications and the consolidation of functions onto one easy-to-use platform, TRAVCRM helps travel firms reduce costs. Processes are streamlined, duplication is decreased, and IT costs for software licensing, upkeep, and training are decreased as a result of this ...
The Problem: The legacy CRM systems at ICICI Bank and ICICI Securities had several gaps. There was a need to capture all customer interactions from various touch points onto a single platform. A need was felt for a better system for campaign management and collaboration. There was also a ...
Pivotal CRM v5 The Problem: The legacy CRM systems at ICICI Bank and ICICI Securities had several gaps. There was a need to capture all customer interactions from various... J Davies 被引量: 0发表: 2003年 How to Ensure Your Employees Will Want to Use CRM The Problem: The legacy CRM sy...
This paper explains the theoretical aspects of CRM and adoption of the e-banking as a CRM tool by two leading Indian Banks, State bank of India and ICICI Bank. The paper seeks to study the effectiveness of the e-banking as followed by these banks. A survey was conducted for 100 ...
This paper explained the theoretical aspects of CRM and adoption of e-banking as CRM tools by two leading Indian banks, ICICI bank and State Bank of India. The paper seeks to study the effectiveness of the e-banking as followed by these banks. A survey was conducted for 100 customers (50...