1. Customer Relationship Management (CRM) ACRMis a system that can help you manage all of your customer relationships. You may be wondering, "Is there really a relationship between a CRM and customer retention?" The answer isyes. Using a...
Customer retention is the capacity a company has to keep customers engaged with its product or service. It also acts as a business strategy in customer relationship management that seeks to increase customer loyalty and reduce customer churn. Customer retention techniques include creating a loyalty or...
五、CRM 是 Customer Relationship Management(客户关系管理)的缩写,它是一项综合的IT技术,也是一种新的运作模式,它源于“以客户为中心”的新型商业模式,是一种旨在改善企业与客户关系的新型管理机制。是一项企业经营战略,企业据此赢得客户,并且留住客户,让客户满意。通过技术手段增强客户关系,并进而创造价值,最终提高利...
CRM Customer relationship management (CRM) is an approach to manage a company's interaction with ...
CRM(Customer Relationship Management)客户关系管理,是伴随着因特网和电子商务的大潮进入中国的。Oracle 于两年前就在中国开始了客户关系管理(CRM)的市场教育和普及工作。 最早发展客户关系管理的国家是美国,在1980年初便有所谓的“接触管理”(Contact Management)专门收集客户与公司联系的所有信息。到1990则演变成包括电...
Quantitative research method was adopted and sample size of 420 relationship management personnel and marketers were surveyed using stratified random sampling technique. The result establishes a positive significant relationship between CRM and customer retention. Also, CRM in the banking industry is ...
客户关系管理(Customer Relationship Management,简称CRM),是指企业为提高核心竞争力,利用相应的信息技术以及互联网技术协调企业与顾客间在销售、营销和服务上的交互,从而提升其管理方式,向客户提供创新式的个性化的客户交互和服务的过程。其最终目标是吸引新客户、保留老客户以及将已有客户转为忠实客户,增加市场。 至于题...
CRM(英文全称Customer Relationship Management),中文客户关系管理。客户关系管理有两层意思。第一层意思...
CRM- Crew Resource Management 船員資源管理 政府/運輸 CRM- Certificados de Regulación Monetaria 貨幣監管證書 國際/西班牙語 CRM- Client Relationship Management 客戶關係管理 商業/一般業務 CRM- Costs Ridiculous Money 花了很多錢 各種各樣/搞笑 CRM- Customer Retention Miracle ...