Editorial planning is an important part of campaign planning as it ensures your campaign is promoted through the right channels (usually blogs, social media, and email) at the right time. Effective editorial planning strikes a balance between the number of platforms you use to reach your customers...
7 Simple Tips for Creating Valuable Content Every Day 1) Create an Editorial Calendar The worst possible scenario is you show up each day and don’t know what content you need to produce. Confusion distracts you from the work of content production. No matter how many days in a row you...
Once you have an idea of who you are targeting and why, you can start to build out an editorial calendar. An editorial calendar is a schedule that dictates when you will publish new content and what type of content it will be. This will help you stick to a regular schedule (it’s es...
Creating an editorial calendar for your website or blog not only helps reduce stress, but it also helps youthink about your content marketing and SEO at a much more strategic level.It will also help infuse consistency into your writing, which is very important for gaining a loyal audience. A...
Related: How to Create an Editorial Calendar for Your Blog 7. Capture information. What happens when a new idea, task, or event pops-up? Capture it ASAP by writing it down and then adding it to your calendar. As David Allen explains in the iconic Getting Things Done, this will make su...
One way to organize your posts is to create an editorial calendar, which you can use to schedule posts and track details, such as deadlines, network, content type, keywords, titles, and status. You can create a simple calendar using Microsoft Excel. The more detailed your calendar, however,...
You’ll also want to create an editorial calendar. This is not the same as offering a public calendar to your listeners or viewers, by the way. An editorial calendar is one that contains a tentative schedule of when each podcast will occur in the sequence you want to host it. ...
Topics discussed include marketing efforts about furthering the objectives of the business, understanding the buyers persona such as their drivers and frustrations, defining ones' content marketing mission statement, looking at the customer journey by persona and building an editorial calendar and sourcing...
Calendar Demo My solution to this problem was to create an editorial calendar plugin for WordPress. A place where I could easily see all of my posts in a calendar and drag and drop them around to change the dates. This article will show you how that plugin works and help you take your...
Tell me, are you really struggling todrive traffic to your blog,attract quality clientsand increase sales? If you canembrace content marketingand develop aneditorial calendarthat you’ll stick to, you’ll get results. I hope that this step-by-step guide for creating content that converts has...