'Organizational and CorporateIdentity Revisited: Toward a Comprehensive Understanding of Identity in Business'. Corporate Reputation Review, 17(1): 3-27.Perez, A., and I. Rodriguez del Bosque. 2014 . “Organizational and Corporate Identity Revisited: Towards a Comprehensive Understanding of Identity ...
The concept of organizational identity differs from that of corporate culture in that the perception of the organization by external actors takes on central importance. While the mass media define themselves through external actors—in this case their audience—research on media management has not, ...
Social identity theory and the related concept of organizational identification provide a conceptual lens to consider how and why corporate citizenship affects individual employees. The model we develop predicts that employee perceptions of corporate citizenship (PCC) indirectly affect organizational citizenship...
In short, corporate sustainability, organizational resilience, and corporate purpose (SRP) seem to be related and together can better explain “how” an organization can achieve long-term prosperity. Florez-Jimenez et al. (2024) proposed a framework presenting the relationships that could exist betwee...
Often referred to as organizational identity, corporate identity helps organizations to answer questions like ‘who are we?’ and ‘ where are we going?’(企业形象通常被当作组织的身份,能够帮助公司回答如“我们是谁?”和“我们要去哪里?”这样的问题｡)Corporate identity also allows consumers to ...
Organizational identity orientation and the adoption of corporate social responsibility: Symbolic, selective, or substantial? [R]. UZH Business Working Paper Series, Number 318,2012.Wickert C and Vaccaro A. Organizational identity orientation and the adoption of corporate social responsibility: Symbolic,...
Social identity, organizational identity, and corporate identity: Towards an integrated understanding of processes, patternings, and products British Journal of Management, 18 (S1) (2007), pp. 1-16 Google Scholar deChernatony and Segal-Horn, 2003 deChernatony, L. & Segal-Horn, (2003). The ...
The first translation is relevant since 'hypernorms' alone do not create the distinctiveness needed for an organizational identity to develop and the second translation helps in explaining the ability to endorse local contracts. 展开 关键词: chile corporate social responsibility multinational firms...
The overall purpose of corporate identity is to facilitate the realization of crucial organizational objectives, such as increasing brand awareness, establishing company culture, and building brand awareness. Brand and corporate identity typically go hand-in-hand. ...
The paper outlines a connection among corporate identity, organizational identity, and image through corporate communications. It suggests that among the range of corporate characteristics, historical references can be particular valuable for corporate communications thanks to the reliability age can provide ...