For instance, when selling a course on mastering PCs, he didn’t focus on the features of these devices, but on the end result, the greater benefit that his readers actually cared about. He focused on success. This is how he began his letter: “You know it. I know it. Everyone knows...
The world's first GEN-Z copywriting community Get more young + diverse people into the copywriting industry Word Tonic is built for young people, by young people. Spearheaded by Carolyn (hi, hello, that's me!) I started copywriting at 17, quit uni - twice - and was tired of always bei...
Before Carolyn joined the Copyhackers crew, she worked primarily with service-based businesses and online course creators. Results include dropping bounce rates by up to 63%, lifting average time on page durations by up to 111% and lifting conversions by up to 72%.Wah...
So, visit your favorite online course website, select the preferable online course and check its table of content. It will give you directions on what to include in your pieces. What Are Some Strong Copywriting Strategies? AIDA AIDA, or "Attention, Interest / Desire, Action" is a marketing ...
Before Carolyn joined the Copyhackers crew, she worked primarily with service-based businesses and online course creators. Results include dropping bounce rates by up to 63%, lifting average time on page durations by up to 111% and lifting conversions by up to 72%.Wah...
Famous companies like LinkedIn, Reddit, and Airbnb are notorious for unethical “growth hacks.”... How to Stop Being Sad and Start Being Awesome The story of how this entrepreneur almost killed himself, why he didn’t... Career Choices: What should be my lifetime career? Freelancers...
This is a copy that I can use to describe my next online course or guide. Customer Surveys Customer surveys are SUPER helpful, because they can give you copy ideas that are specific to YOUR product or service. Specifically, you want to ask customers these questions: Why did you decide to...
Be creative:Creativity comes first in copywriting. Of course, what you’ll be writing may be nothing new under the sun. However, you must be creative enough to share an existing idea more creatively. By being creative, you can easily write eye-catching pieces, which is good for increase re...
Conducting online surveys, polls, and interviews Analyzing discussions on online boards likeQuoraandReddit Once you’ve done the research, you’ll have plenty of ideas to describe your product in your “customers’ language”. Let's see an example if your research and assumptions are correct. ...
If you have the creativity and the command of your native language, then creative copywriting might be right for you. You can easily learn everything you need from an online course without the need to head back to school for an advanced degree. Copywriters write Facebook posts and advertiseme...