Without a high-converting sales page, it doesn’t matter how much traffic you drive, how good your emails are, or how great your product is—people won’t buy. A great sales page does all the heavy lifting: ✔ It grabs attention immediately—so people don’t bounce in the first five...
Ethical salespeople are trustworthy, provide product accurate information, and show honest concern for their customers’ needs. A “sell-at-all-costs” approach is not for them. Why Ethical salespeople Make Top Sales Closers As an ethical salesperson and top sales closer, I help people make decis...
Rob Marsh: You mentioned you started out in that sales job that you didn’t necessarily love all that much, and yet you basically became a salesperson for all of these roles that you did. Did you learn anything in that first job that you carry through all of these things? Obviously, th...
Copywriting is the art and science of using words to get a reader to take action. Online, copywriting is your online salesperson. Let that sink in. Words are responsible forselling. Which means they are directly connected to revenue. That’s why it’s critical to understand copywriting, copy...
🌶️ I actually don’t believe in hiring a copywriter every time you need messaging: you CAN be your own best salesperson, given the right frameworks. The big guns? They know enough about copy to be dangerous—I'm here to teach you the same. NO.02 I don’t gatekeep secrets or ke...
Call to Action– As any salesperson will tell you, at the end of your presentation, you need to ask for the sale. For weight loss products, provide a compelling offer and be clear in spelling out the exact steps for placing an order, whether by phone, mail or online. Powerful closing ...
Get crystal clear on where you want to go as a company, so you canregain the direction and tractionyou need to grow and scale. Book a 20-minute call to connect and learn more Erin is a masterful writer who thoughtfully understands your needs and efficiently delivers copy that is on point...
As a business owner, copywriter or marketer, you have a two-fold duty: 1. Create value for your clients/customers. 2. Get them to take action. (Sometimes your ability to induce actionis itselfthe value you create.) I’ve often said it this way:A salesperson/marketer/copywriter’s job ...