4. 抄送/副本发送:When you send an email to someone and include other recipients in the "Cc" field, it means you are copying them. - Example: I sent the proposal to the client and copied the project manager. 5. 广告文案/宣传语:In marketing and advertising, copy refers to the written ...
P. (1991). Means-end based advertising research: copy testing is not strategy assessment. Journal of Business Research, 22(2), 131±142.Reynolds et al., " Means-End Based Advertising Research: Copy Testing is not Strategy Assessment, " Journal of Business Research, 1991 vol. 22, pp. ...
This means that advertising companies need a new w___7___to sell. They can’t make their products “cool” by advertising. Advertisements aren’t cool, and teenagers(青少年)won’t buy the things in advertisement j___8___ because the advertisements say they are fashionable(流行 的,时髦...
Almost every firm spends thousands of rupees on advertising every year; it is very much pertinent to know theeffectiveness of the advertisement copy. The main purpose of every advertising is to arouse the interests of the people in the firms product can everyone be perused by the same advertise...
(3):C.细节理解题.由第三段第五句They pay the newspapers thousands of dollars for their advertising space, but it is worth the money(他们花费巨资购买广告位,但是这钱花的值.),可知,花在广告上的钱很多但很值得.worthwhile"值得的".故选C.(4):C.词义猜测题.作者先在第一句介绍Almost every family...
根据最后一段"They pay the newspapers thousands of dollars for the advertising space,but it is worth the money for news of their products goes into almost every home in the country For those who produce newspapers,advertisements are also very important.(他们向报纸支付数千美元的广告位,但这是值得...
Purchasing Earth Shoes means you’re buying a sustainable product. More importantly, you’re supporting a company that gives back. It’s a subtle but powerful form of emotional advertising. Appeal to your audience’s sense of pride to make them feel good about themselves and your brand. ...
The bigger ones are put in by large companies to bring attention to their products. They pay the newspapers thousands of dollars for the advertising space, but it is worth the money for news of their products goes into almost every home in the country. For those who produce newspapers, ...
Copy appears in your product descriptions, on every single page of your website, in your social media posts and in your advertising — any place you use the written word for your business, you create copy. That may sound a little intimidating, especially if you don’t consider yourself a ...
advertisements.The bigger ones are put in by large companies to bring attention to their products.They pay the newspapers thousands of dollars for the advertising space,but it is worth the money for news of their products goes into almost every home in the country.For those who produce ...