Refrigerators • TV Sets • Washing Machines • Clothes • Irons • Fans • Cigarettes • Cigars • Mouthwash • Toothbrushes • Toothpaste • Hair Dryers • Toasters • Vacuum Cleaners 09 The Myanmar Consumer Survey | Poised for take-off Demographics of survey respondents ...
8. The “hero/halo” effect is a powerful tool to influence consumers.Certain products have an especially big influence on consumers’ perceptions of a brand. For example, refrigerators and blenders that consumers favor (heroes) tend to reflect positively on the overall brand (cre...
consumers are a significant driver of growth, as their behavior intensifies competition and drives innovation The ability of like-minded people to compare experiences and promote their collective voice has become a force in the consumer market, moving beyond reviews and recommendations into co-creation...
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10. Energy efficiency remains a basic concern for durable goods.This is especially true for air conditioners, water dispensers, refrigerators, light bulbs, and kitchen appliances, which either consume large amounts of electricity or are never shut off. Notably, efficiency is important ...
10. Energy efficiency remains a basic concern for durable goods.This is especially true for air conditioners, water dispensers, refrigerators, light bulbs, and kitchen appliances, which either consume large amounts of electricity or are never shut off. Notably, efficiency is impor...
10. Energy efficiency remains a basic concern for durable goods.This is especially true for air conditioners, water dispensers, refrigerators, light bulbs, and kitchen appliances, which either consume large amounts of electricity or are never shut off. Notably, efficiency is important ...