Chris Nowland 1 review US Aug 25, 2024 Consumer Reports May Need Help I was looking at home security cameras on CR. After reading their assessment for their highest rated model I went to Amazon and read the reviews from customers who purchased that model. They were all one star ratings an...
The researchers review the extant marketing literature to identify the key trends in the research on cognitive dissonance and suggest an agenda for further research to understand consumer dissonance in the online context. 展开 关键词: cognitive dissonance dissonance theory internet commerce online consumer...
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In March, the State Council released an action plan to implement large-scale equipment upgrades and consumer goods trade-ins, nearly 15 years after the last such renewal campaign. In the latest move, China on January 8 announced a raft of measures to expand the scope of the consumer goods t...
Review Reports Versions Notes Abstract Consumer participation plays a more active role in corporate social responsibility (CSR) than ever before. However, a framework describing how participation approaches generate cognitive and behavior responses in consumers is still lacking. The purpose of this study ...
The online reviews business is hugely competitive. Reputation, as they say, is everything. Even on the research front, we increasingly see more consumer review reports enter the market. The Local Consumer Review Survey delves into all of the crucial questions. How are today’s consumers searching...
Word of mouth as a new element of the marketing communication mix: Online consumer review As a new type of word-of-mouth information, online consumer product review is an emerging market phenomenon that is playing an increasingly important role ... V Jain - 《South Asian Journal of Marketing...
Consumer product warnings: Review and analysis of effectiveness research - DeJoy - 1989DeJoy, D. M. (1989). Consumer product warnings: Review and analysis of effectiveness research. In Proceedings of the Human Factors Society 33rd Annual Meeting (pp. 936-940). Santa Monica, CA: Human Factors...
The Study of Consumer Trust in C2C e-Commerce Based on Reputation Score, Information Disclosure, Online Consumer Review Quality 来自 万方 喜欢 0 阅读量: 69 作者:H Zhang,D Chen,R Sun 摘要: Trust has been empirically established as one of the key attributes in C2C e-commerce. In this paper...
Business and consumer credit reports have similar purposes: to inform prospective lenders about an applicant's creditworthiness, but they differ in some key respects.