For example, when customers buy toothpaste, they may prioritize features like whitening, sensitivity, flavor, or price, shedding light on what motivates their purchases. Occasion or Timing-Based: Segments based on occasions, such as holidays or personal events like birthdays, offer valuable insights ...
Now there is a Sensodyne toothpaste that can help repair* sensitive areas of your teeth. The active ingredient in Sensodyne Repair & Protect acts to build a repairing layer over the vulnerable sensitive areas of your teeth, helping to protect you from pain. It is also specially formulated to ...
or hard tissue of the oral cavity or conditions associated therewith, e.g., anti-caries compositions, anti-microbial compositions, anti-plaque chewing gum, compositions, breath compositions, confectionaries, dentifrices/toothpastes, denture compositions, lozenges, rinses, and tooth whitening compositions...
Toothpastes containing nanoscopic crystals of hydroxyl apatite (Ca5(PO4)3OH), which is the main ingredient in natural dentin, act to seal the dentin tubuli, stopping the pain. The toothpaste induces a crystallization of calcium phosphate from saliva using a biocomposite of hydroxyl apatite and ...
Another compound used in skin whitening is resorcinol, which, as previously mentioned, has similar effect on thyroid function and hormone production. A third compound used in similar products is arbutin, extracted from the Chinese yam plant. Arbutin has been shown to determine estrogenic effects, ...