Choose a region: Brazil As in the rest of the world, electronic devices play a major role in Brazilians’ everyday life, be it smartphones, laptops, TVs, or headphones. Considered as a growing technology hub for several years, Brazil has quickly developed in terms of digital transformation ...
Consumer Protection in Brazil Is Offered Only in 10% of CitiesPriscila Rangel
In 2024, the revenue in the Consumer Electronics market in Brazil amounts to US$32.1bn. It is projected to grow annually by 0.83% (CAGR 2024-2029). The largest segment in this market is Telephony, with a market volume of US$16.9bn in 2024. When compared globally, in China generates th...
Half of Brazilians are afraid to shop in person, according to data from Oliver Wyman’s Shopping Outlook Survey. The survey was conducted among 3,000 Brazilians between the months of May and July. To read the entire article, please clickhere(Portuguese)....
Consumption in Brazil: an etic test of the relationship between human values, product meaning and consumer choice in collectivist cultures When evaluating the symbolic meaning of an object, individuais pay attention to the values expressed by the object, whether these values match the human va... ...
Any company aiming towards the consumer-to-consumer market space should not underestimate the fundamental distrust between consumers in Brazil when it comes to consumer-to-consumer transactions.
Combustible renewables and waste consumption, agriculture, CO2 emissions and economic growth in Brazil links between per capita combustible renewables and waste (CRW) consumption, agricultural value added (AVA), carbon dioxide (CO2) emissions, and real gross domestic product (GDP) for the case of Br...
The survey responses brought to light a set of behavioral shifts among Brazilian consumers. Most of these behaviors are also evident among consumers elsewhere in the world,2,” March 2016.but they are amplified and intensified in Brazil. Consumer companies operating in the country would do well ...
This statistic depicts data on the level of knowledge about sustainability among consumers in Brazil in 2018.
Kristina Rogers EY Global Consumer Leader Global leader for consumer industries. Marketing strategist. Worked in 20 countries. Harvard MBA. Photographer. Scuba diver. Canadian fiction reader. Mother of two. Chicago, USA Jim Doucette Global EY-Parthenon Consumer Products and Retail Leader ...