This study explores the popularity of branded apparels and aims to find out if youth are attracted towards branded apparels or if they prefer non branded apparels. It also explores into the influential factors
Driven by rising internet penetration, improving online payment methods, and increasing consumer preference for online shopping after the pandemic... Argentina Latin America: Mexico’s Comprehensive, Confident Consumer Market 16 Oct 2024 The flourishing Mexican economy, as boosted by overseas businesses an...
The ‘France Retail Consumer Insights Report’ report provides detailed consumer insights into France's retail market. The France retail consumer insights market report focuses on the economy, consumer sentiment towards personal finances, cost pressures,
As the American population ages, a growing number of people are turning towards products that are geared towards activity and longevity, which represents a $7.6 trillion opportunity for the right products. Nike is one company that is already catering to this growing preference, marketing to 55-yea...
in online stores to generate user preference and their willingness to come back to the online store (Krishna et al. 2017) since these vectors can create pleasant states and moods for users, enhancing their shopping experience, and thus their preference towards the online store (Aboubaker, 2017)...
Therefore, neuroticism would strengthen consumers’ intention towards online consumption54. Even when external pressure is enhanced, the anxiety of neurotic individuals is strengthened, and then they tend to choose impulsive online shopping for relieving the distress caused by anxiety55. In the impulse ...
“Consumers today are increasingly seeking convenience in their shopping experience, with a preference for online shopping and home delivery. This is driven by the need to save time and simplify their lives.” What are consumer insight examples?
towards certain things or behaviors and then promote some specific behaviors11. The idea of social interaction theory is that individuals’ social actions can affect their decisions and behaviors through the effects of a series of psychological mechanisms. According to the theory, consumers’ online ...
preference and their willingness to come back to the online store (Krishna et al.2017) since these vectors can create pleasant states and moods for users, enhancing their shopping experience, and thus their preference towards the online store (Aboubaker,2017). Based on these arguments, we ...