Whether old favourites or innovative challengers, FMCG brands touch the lives of most consumers multiple times each day. Kantar helps you deliver the goods. Get in touch Consumer Packaged Goods Client results Inspiration How we help you
CHAPTER 31: CONSUMER PACKAGED GOODS COMPANIES.A list of the largest suppliers of consumer packaged goods in 2009 based on their annual revenue including Procter & Gamble, PepsiCo, and Kraft Foods.MillerRichardK.Retail Business Market Research Handbook...
UL Solutions Retail Center of Excellence in Arkansas, USA Our global network of laboratories offers robust services to help manufacturers, retailers, brands and suppliers verify compliance with packaging for safety, sustainability and performance. Watch this video recorded in our new Retail Center of Ex...
Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations. Get a Demo Share Chart Title US Consumer Packaged Goods (CPG) Digital Ad Spending Share, by Subcategory, 2024 (% of total CPG digital ad spending...
Data is from an April 2023 Rockerbox study. Rockerbox measures over $1.5 billion in total marketing spend in over 150 ecommerce companies worldwide. Rockerbox is a marketing measurement platform for D2C brands. Share Chart Title US Direct-to-Consumer (D2C) Consumer Packaged Goods (CPG) and ...
Consumer goods companies get the best outcomes when they work with a technology partner to help them accelerate their journeys toward modern, data-driven and digitally connected agile enterprises. Based on decades of experience in working with global CPG brands, our deep software engineering heritage ...
Read our latest research, articles, and reports on Consumer Packaged Goods on the changes that matter most for the challenges and opportunities ahead.
Two weeks ago, we dug into the question of how data and analytics enables consumer packaged goods (CPG) enterprises to unlock innovation with a group of over 40 CPG visionaries at the CGT Analytics Unite conference in Chicago. We asked the CPG leaders to organize themselves by functions and ...
Major Consumer Packaged Goods firms face challenges like rapidly changing consumer needs and increased cost pressures due to retailer consolidation. To thrive, they must keep their digital analytics and data governance strategies current and robust....
The CPG industry is one of the largest sectors in the U.S. economy. The CPG sector is valued at approximately $2 trillion and is led by well-established companies like Coca-Cola, Procter & Gamble, and L'Oréal. Consumer packaged goods are different from durable goods, which are more expe...