This paper integrates the economic motivations of consumer buying behaviour (using the transaction cost economics, or TCE, paradigm), together with psychologically immersive motivations (using the flow concept), into a widely generalisable propositional framework to explain consumer behaviour when conducting...
R AND RETAILING"]]>Consumer behaviour can be said to be the study of how individuals make decisions on how to spend their available resources ( time, money, effort ) on various consumption–related item.MANEPATIL, UDAYSINH RIndian Streams Research JournalIndian Streams Research Journal...
关键词: consumer behaviour macroeconomics retailing sales management consumer expectation index consumer pricing behavior composite index consumer-driven economy household survey analysis retail sales fluctuation patterns service economy DOI: 10.1109/ICMSS.2011.5998863 被引量: 2 ...
International consumer behaviour: The relationship between e-commerce and retail and leisure property 来自 Semantic Scholar 喜欢 0 阅读量: 43 作者:McIntosh,Angus 摘要: This paper examines the parallel growth of the leisure economy and the Internet and their impact on retailing. Using a variety of ...
Paper discusses on the background of literature on retail format choice Polish consumers behaviour and preferences for retail channel and format choice. Ma... R Macik,D Macik,M Nalewajek - ToKnowPress 被引量: 5发表: 2013年 THE CONSUMER PREFERENCES FOR PLUMS IN THE CENTRAL PART OF POLAND ...
The ongoing price competition in food retailing has intensified consumer price sensitivity. Nonetheless, in recent years the demand for generally higher-priced organic food has increased. But in relation to the prevailing habitual purchasing behaviour, a deeper understanding of consumer behaviour is necess...
- 《Journal of Consumer Behaviour》 被引量: 18发表: 2002年 Consumer behavior: Buying, having, and being (2nd edn) Reviews the book 'Consumer Behavior: Buying, Having and Being,' by M.R. Solomon. MB Holbrook - 《Journal of Retailing & Consumer Services》 被引量: 19发表: 1995年 Consumer...
International consumer behaviour: The relationship between e-commerce and retail and leisure propertyNitrosamineschemometricGC-MSgastric juicesdiseasesThis paper examines the parallel growth of the leisure economy and the Internet and their impact on retailing. Using a variety of source material, the ...
作者: MSRD Dayle Hayes 摘要: behaviour in multi-channel-retailing – how do consumers use the channels of a multi-channel-retailer during the buying process? 关键词: Energy efficiency Consumption data Folk analysis DOI: 10.1016/S0022-3182(12)80983-6 年份: 1993 收藏...
BA Fashion Marketing and Consumer Behaviour 时尚营销与消费者行为本科课程提供了一个广泛的理论和实践基础,使学生能够在时尚和营销行业中展开职业生涯。课程探讨了消费者做出购买决定和优先选择某些品牌的原因,并整合了市场研究技术以发现消费者的见解。通过以职业为重点的作业,包括行业设定的项目,学生将学习解决问题的技...