ConclusionThis book addressing online consumer behavior and scope of inclusion of online marketing channel is attempted to explore, provide, and organize a comprehensive text on the subject of mobile marketing channel.doi:10.1007/978-3-319-31287-3_7Mahmud Akhter Shareef...
problems that it could address if made more widely available worsen. In the 1840s the technology was water pumping; the problem, epidemics caused by poor sanitation. Now electronic trading is being used primarily for new efficiencies in marketing while ...
aThis can be a development for e-commerce adoption models and the results signify that IS has a reference discipline for the behaviour of online consumers. This is an issue in marketing where not enough 这可以是有参考学科为网上消费者行为的发展为电子商务收养模型,并且结果符号化。 这是的一个问题...
aNetwork marketing is more and more entrepreneurs advertisers attention and favor, so, how to carry out effective online advertising, I think we can consider the following aspects: 网络营销越来越是企业家登广告者注意,并且厚待,如此,如何执行有效网上广告,我认为我们可以考虑以下方面:[translate] ...
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It must be emphasized that even if a piece of software operates exactly as indicated by its promotional material – that does not guarantee its legitimacy or safety.How did CampaignConclusion install on my computer?"Bundling" – the marketing technique that involves packing regular program ...
How do firms make money selling digital goods online? We review research on revenue models used by online firms who offer digital goods. Such goods are non-rival, have near zero marginal cost of production and... A Lambrecht,A Goldfarb,A Bonatti,... - 《Marketing Letters》 被引量: 54...
Revisiting Perceived Risk in the Context of Online Shopping: An Alternative Perspective of Decision-Making Styles 2012, Psychology and Marketing Persuasive advertising: Evidence-based principles 2010, Persuasive Advertising: Evidence-based Principles Does advertising literacy mediate the effects of advertising ...
Holistic management – some thoughts on the possibilities of it's implementation in the West This paper addresses holistic management process and the idea of holism, pertained in certain aspects of Western management through the ideas of green marketing and sustainable agriculture. The idea of holism...
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