Coca-Cola ads through the years A slogan can be a powerful thing. Coca-Cola (KO) would know -- it's had a number of notable taglines in its one hundred-plus years as a company. On Tuesday, it launched another new ad campaign and yet another new slogan -- "Taste the feeling." ...
Coca‑Cola Slogans through the Years 19-01-2016 Editor’s Note: Earlier today, Coca‑Cola introduced “Taste the Feeling”, our first new global marketing campaign in seven years. We invited Ted Ryan, director of Heritage Communications at The Coca‑Cola Company, to reflect on the ...
The article focuses on the relationship between Coca-Cola and Creative Artists Agency (CAA). Through the years, CAA helped secure great spots to showcase the brands of Coke in film and television program. The co...
Throughout the years, the slogans used in advertising for Coca‑Cola have reflected not only the brand, but the times. Slogans provide a simple, direct way to communicate about Coca‑Cola. The 1906 slogan, "The Great National Temperance Beverage," reflects a time when society in the Unite...
Throughout the years, the slogans used in advertising for Coca-Cola have reflected not only the brand, but the times. Check out this story and more news from The Coca-Cola Company.
125 Years of Coca‑Cola History The remarkable story about the evolution of an iconic brand and the company that bears its name. Read about Coca‑Cola advertising, products, and major milestones throughout the first 125 years of its unique history. ...
The Evolution of Coca-Cola Logo: A Journey through Time For over a century, Coca-Cola has been a globally recognised brand integral to the soft drink industry. Founded byJohn Stith Pembertonin 1886, Coca-Cola quickly became one of the world's most popular soft drinks. Today, we can find...
Founded in 1886 in Atlanta, Georgia, Coca-Cola has grown to become the world’s largest drink purveyor and thefifth most valuable brandin the world. It markets over 3,900 products through over 500 brands in more than 200 countries.
Coca-Cola has had a lot of ups and downs over the years (punctuated byongoing “cola wars” between it and Pepsi), and as each generation comes of age, the company always seems to find a creative way to market Coke to them; from “It’s the Real Thing” for the boomers to “Share...
The Coca-Cola Company has maintained good control of its finances, including its capital structure, over the years. Coca-Cola had a market capitalization of approximately $275.5 billion (4.33 million shares at $63.69 per share) as of Dec. 23, 2022. ...