"Couponing was followed by newspaper advertising and the distribution of promotional items bearing the Coca-Cola script to participating pharmacies," reads heartlandcocacola.com. One collaboration in the 1930s, shaping the enduring image of a cheerful, red-suited Santa Claus, stands as a cultural ...
Coca‑Cola’s First Bottle The contour bottle has been celebrated in art, music and advertising. Read the story of the collaboration that began in 1915 and turned into one of the most famous shapes in the world. Santa Claus and Coca‑Cola Seeking to create an advertising program that...
According to a popular story, the red logo was inspired by the brand’s first advertisement that featured Santa Claus wearing his red and white suit with a Coca-Cola bottle in his hands. However, the brand denies the story completely. According to Coca-Cola, the color red has been with t...
Why is the Coca-Cola logo red? 为什么可口可乐的logo是红色的? Some claim that the red color came from one of the company’s first advertisements, which featured Santa Claus wearing his famous red-and-white suit and holding a Coke bottle. But according to the Coca-Cola Company, its famous ...
媒体类别:短视频 广告语言:西班牙语 媒介平台:网络 综合评分 0 暂无评分 创意 0 文案 0 视觉 0 创作者 广告公司:Evek,Monterrey,Mexico 其他职位: Additional Credits:Tarín + Contreras,Digital Works 案例详情 涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌 ...
Providing Santa's Beverage of Choice As someone who loves and studies the history of advertising, very few brands have had as big of an impact on culture as Coca Cola. While the brand’s product offering has very little to do with Christmas, their focus on Santa when they were still earl...
Gil Elvgren painted luscious pin-up girls, and even Santa Claus got in the act. For decades, the Coca-Cola girl has lived gracefully in the overalls of a World War II factory worker and the sleek swimsuit of a sunbather. Dedicated to the Coca-Cola collector and art connoisseur, Coca-...
In 1931, the Coca-Cola Company commissioned illustrator Haddon Sundblom to develop the image of Santa Claus. Prior to Sundbloms santa, people envisioned Santa Claus as leprechaun-like, or as a queer mixture of a gnome and a bishop. Over the next third of a century, Sundbloms fat and red...
Somebody Knew I Was Coming, a depiction of Santa Claus holding a bottle of Coca-Cola; painting by Haddon Sundblom for the Coca-Cola Company, 1940. PRNewsFoto/The Coca-Cola Company/AP Images The post–World War II years saw diversification in the packaging of Coca-Cola and the development...
The Coca-Cola Company began its Christmas advertising in the 1920s with shopping-related ads in magazines like The Saturday Evening Post. Check out this story and more news from The Coca-Cola Company.