I think this is a clever campaign that draws upon the power of the Coca-Cola brand, a bit like theseblurry McDonald's advertswe covered a while ago or thebest textless logos. For more great branding, see the results of our awards scheme, theBrand Impact Awards 2024, or explore...
Coca Cola has issued a formal statement April 10 and sent it to the Global Times 《环球时报》 Recently, certain Chinese bloggers and forums carried a photo of a Coca-Cola advertisement. That advertisement was part of the 2003 series with the theme of "Make It Real" to promote sales in Ge...
Producer: Matt Ellingham Production Assistant: Aran Patterson Production Company: Somesuch & Revolver Director: Steve Rogers Executive Producer: Seth Wilson Producer: Lee Groombridge DoP: Daniel Landin Edit Company: Work Editorial Editor: Rich Orrick Time Based Arts VFX Supervisors: Sheldon Gardner ...
it invented a new category and the brand name became the name of the product itself. Throughout most of the last century, Coca-Cola capitalized on its ‘original’ status in various advertising campaigns. In 1942, magazine adverts appeared across the United States declaring: ‘The only...