NEW FOR MAY THE GETAWAY EDIT SHOP WOMENSHOP MEN DRESSES SHOP NOW SHIRTING SHOP WOMENSHOP MEN THE LINEN SHOP SHOP WOMENSHOP MEN ON LOCATION Cefalù, Sicily We explored this irresistible Italian island, and along the way, fell in love with its people, its customs, and its approach to life....
“I am the type of girl with zero fashion sense, but I am getting into it now,” she toldElle U.K.for the mag’s May issue. “It’s becoming important for me. I saw a lot of girls were beginning to notice what I wear and I feel a kind of responsibility, because there aren’...
In the beginning, Sarah’s line was produced primarily by her own hands, but she began outsourcing some elements to local sewers as she grew. Now, she’s working with factories and taking back her time to focus on building her brand, developing new collections, and expanding herwholesale cha...
Defining your market is important for any brand, but especially for brands in the clothing and apparel market because it’s extremely saturated. By broadly targeting large groups of people, you’re setting yourself up for failure right from the beginning. What you want to do is niche down and...
having both fair labor and Fair Trade certifications in place. They’ve even begun to implement regenerative organic cotton practices, already switching over 28 acres of farmland to this system. And it’s only just the beginning. Progress and positive impact continues to grow each and every day...
Having a solid business plan is just the beginning. To stay competitive, keep an eye on trends like: Customers’ spending habits Competitors’ products and strategies New items with a high profit potential These are all crucial aspects of running a successful fitness clothing line. ...
Let’s start at the beginning. I will list out what you need to focus on, tools you should consider getting to make your life easier, programs available to you to learn what you don’t yet know, where you can get help from experts, and any other bit of information I can think of ...
Starting a clothing line involves countless moving parts. Beginning with a great foundation and high-quality materials can set you apart from other fashion brands. For many fashion designers, sourcing fabric is the first step of the design process. The next step is designing garments around that ...
Let’s read the story of Khaadi and how it has become such a leading brand in Pakistan and recognized worldwide. The renowned fashion store was created by Shamoon Sultan, who was determined to revive the handloom art of weaving in the country. In the beginning, it becomes a famous store...
LC: Beginning as a mighty popular footwear brand thanks to its standout designs – think chunky Chelsea boots, mega stiletto heels and fashion-forward mules –Public Desire has now branched out into clothing, giving us killer outfits to match our shoes. With their plus size offering available ...