Click-Through-Rate (or CTR for short) is an important KPI in Search Engine Optimization and other marketing channels like Email, used to measure the ratio of clicks a link received versus how many impressions or views the link had. For example, if a link with 1000 page impressions is clic...
Zero click searches are queries in search engines such as Google, Bing, or Yandex that do not send you to a third-party website from an organic search result. Around 50 percent of searches currently end without a click on an organic search result. Statistics on zero click searches In June...