Cinemark Movie Club was the first U.S. exhibitor-based in-theatre membership program and has been a fan favorite for nearly four years. With resoundingly positive feedback, Cinemark did extensive customer research about how to make the program even more exciting for loya...
PLANO, Texas–(BUSINESS WIRE)–Cinemark Holdings, Inc. (NYSE: CNK), a leader in the motion picture exhibition industry, announced today that Movie Club, the first exhibitor-sponsored subscription program, continued its growth momentum and reached 350,000 active members, 45 percent of which were ...