the maximum output of the Windsor, Ontario production line. He also enlisted his old friend Frank Sinatra to sing a jingle for the car, “It’s Time for Imperial,” a favor Sinatra reportedly performed for a token fee of $1 plus an early-production car. Ol’ Blue Eyes also lent his n...
…by contrast, the Chrysler Corporation had several low-priced models to help it survive the lean years and enable it to produce its luxury model, the Imperial… ANOTHER FIRST…Chrysler was also known for its innovative ways. A custom version of the Chrysler Imperial Eight included a dictaphone...
The New Yorker Salon decor package was likely an design meant for the Imperial which was now a Chrysler- hence the more expensive price point. Looking at it in 1963 or 64 it would not have looked as tasteful or luxurious as an Oldsmobile Ninety-Eight LS or a Buick Electra 225 Custom- ...
The LeBaron was one of the badges that Chrysler automobiles would wear between 1931-41 and again in 1955-95. Much of its service was as a model of the luxurious Imperial, but those cars were retired in 1975. Looking for a smaller car that would serve as the entry-level Chrysler, the ...
As this story shows, however, the lurking problem ultimately wasn’t styling-gone-wacky on the order of the 1961 Plymouth, Dodge and Imperial. It was a level of reliability and quality control that recalled the infamous 1957 Mopars. Reply G...
Chrysler anointed the Newport as a separate model in 1960, after using the name since the 1940s in one way, shape, or form. The full-sized Newport was offered as a replacement for DeSoto and aimed at the economy-minded buyer. It was slotted below the Imperial and the New Yorker, Chrysl...
The seller says that this 1975 Chrysler Town & Country wagon is in “near new condition” and it’s hard to argue with that. At over two-and-a-half tons, nineteen feet in length, and having a 440 V8, this is one big, beautiful, and very thirsty car. The seller has it listedhere...
($4,028), as the seller states, but not as ridiculously out of line as near-bespoke cars are today. I’m afraid to say, we won’t see the likes of this 1950 Chrysler T&C Newport again. So tell me, has anyone owned a true “woodie” and if so, how difficult is it to maintain...