Whereas, Chinese consumers perceived Chinese local brand luxuries as (1) low quality products, (2) low trustworthiness issue, (3) poor product design, and (4) mismanagement. Keywords: Chinese Consumer, Global Brands, Chinese Local BrandsJap, Warveni...
presence in China, for local ones. For example, 45 percent of consumers thought that Danone, from France, is a Chinese brand, and 48 percent thought the same of Yakult, which is from Japan. The same was true for US skincare brand Olay, which consumers mistook for a Chinese ...
Xibei said the decision whether or not to retain a subsidiary brand hinges on its potential for global expansion. "The Chinese bun is actually derived from roujiamo, a local snack from Shaanxi province," said Song Xuan, a market...
As consumers are on the high endclothingThe consumption budget of category increased, many Chinese local clothing.brandWe are looking for ways to make Chinese clothing brands more "high-end, fashionable and internationalized" through acquisitions, joint ventures and equity participation. In fact, in ...
"The brand has a lot to offer in terms of cost, technology, automotive design, and comfort. Chinese cars are starting to become a good alternative to brands that previously dominated the southern African automotive markets," he told Xinhua during the May 3-4 motor show. ...
BEIJING, October 31 (TMTPost) – Nezha, affiliated with Chinese all-electric car brand Hozon Auto, has recently signed a strategic cooperation agreement with car dealers in the United Arab Emirates (UAE) in a bid to launch multiple models in the Middle Eastern market in 2024, according to in...
In early December, HEYTEA, a leading brand of Chinese new-style tea, opened its first U.S. store on Broadway, New York, selling over 2,500 cups of new-style tea on the first day of business. "By providing high-quality products and services, we aspire to deliver a joyful brand experie...
Chinese EV Brand Nezha Plans to Enter the UAE in 2024 Credit: Visual China BEIJING, October 31 (TMTPost) – Nezha, affiliated with Chinese all-electric car brand Hozon Auto, has recently signed a strategic cooperation agreement with car dealers in the United Arab Emirates (UAE) in a bid to...
brand builders have future export potential as well as India, Indonesia, Brazil and Mexico to give a more comprehensive picture of the global presence of top Chinese brands. The research also compared 383 candidate brands across 18 categories with brands in local markets to select the final Top ...
Together with Vodafone, Qualcomm, and Ericsson, OPPO established the first commercial 5G SA network in Europe, bringing low-latency, high-speed network to local users, thereby meeting the requirement of "Different" indicator. As for "Salient", OPPO has unleashed its brand personality through a ...