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Xibei said the decision whether or not to retain a subsidiary brand hinges on its potential for global expansion. "The Chinese bun is actually derived from roujiamo, a local snack from Shaanxi province," said Song Xuan, a market...
Whereas, Chinese consumers perceived Chinese local brand luxuries as (1) low quality products, (2) low trustworthiness issue, (3) poor product design, and (4) mismanagement. Keywords: Chinese Consumer, Global Brands, Chinese Local BrandsJap, Warveni...
At this point, some Chinese enterprises can consider whether they should take part in the design independently. Some enterprises can consider whether or not to turn this cooperation mode into another form, such as becoming a Chinese agent of the international designer brand, making cooperation closer...
presence in China, for local ones. For example, 45 percent of consumers thought that Danone, from France, is a Chinese brand, and 48 percent thought the same of Yakult, which is from Japan. The same was true for US skincare brand Olay, which consumers mistook for a Chinese ...
Hisense's share in the Japanese TV market came in at 13.4 percent last year, ranking fourth. If including the Regza TV brand that Hisense acquired, the market share amounted to more than 30 percent, according to Tokyo-based research firm BCN.Li Wenli, general manager of Hisense Japan, ...
so as to establish a multi brand portfolio that can cover the whole "lifestyle" field in an all-round way.Local brands have landed in the capital market, providing them with financing channels to acquire foreign high-end brands, prompting them to actively change their strategic layout.In addit...
1)Chinese Brand中国品牌 1.In the past, there was a big distance between Chinese brands and the world brands.了解品牌的功力有利于品牌的创建与经营;回忆过去,中国品牌与世界品牌存在着巨大的差距;看看今天,开放后的中国品牌有了明显的进步;面向未来,探索一条中国品牌可持续发展之路才是正确的途径。 英文短句...
Shenzhen-based robotics firm UBTECH announced recently that it had achieved a global first by successfully conducting collaborative training for multiple humanoid robots across diverse scenarios and tasks in a 5G-wired smart factory of Chinese electric brand Zeekr. In January this year, UBTECH and manu...
Shenzhen-based robotics firm UBTECH announced recently that it had achieved a global first by successfully conducting collaborative training for multiple humanoid robots across diverse scenarios and tasks in a 5G-wired smart factory of Chinese electric brand Zeekr. In January this year, UBTECH and manu...