1、拥有3年以上数字化营销、Digital等相关项目咨询及项目实施经验,对营销业务中的大数据应用有较深刻的理解 2、熟悉数字广告,程序化,大数据等行业知识及各类数据(广告数据、网站数据、交易购买数据、CRM 数据等)的采集原理,数据逻辑与应用场景 3、外企咨询公司背景优先,Digital Marketing相关专业优先; ...
(3) CDP has a high degree of automation, and quickly realizes the functions of label setting, crowd selection, and fine marketing without code development; On the premise of data center, it can realize the construction and landing of index system, label system and marketing system, form a se...
CDP, known internally as digital marketing, English full name Customer Data Platforms. Unlike ERP, OMS and other systems, there is no standardized definition of CDP in the industry. 2. How to define CDP? At present, the definition of CDP in the market can be roughly divided into four categ...
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CRM(Customer Relationship Management,客户关系管理)和 DMP(Data Management Platform,数据管理平台)是...
all your customer information in one convenient place. Creating an Apteco CDP makes it easy to take full advantage of your data and put your insight to practical use. Your Apteco CDP delivers value by integrating with other systems, informing your view of the customer and your marketing ...
After the initial setup, these campaigns run automatically, freeing up valuable time and resources that can be redirected toward other critical areas of the business. This automation is key to maximizing your marketing efforts while minimizing costs, making it the most cost-effective form of marketin...
A packaged CDP like Tealium is an all-in-one solution built with modular components (adopted based on how they fit into a company’s overall architecture) that provides a full suite of pre-configured features and functionalities. Real-Time Capabilities ...
CDP(Carbon Disclosure Project,碳披露项目)是全球最大、最权威的环境数据披露平台之一,旨在鼓励和支持...
A Customer Data Platform unifica a visão do cliente e é fundamental para aprimorar a sua estratégia. Saiba no nosso blog o que é a CDP e por que utilizá-la!