CBC ad cuts skate around hockey.Reports the reduction of commercial time during hockey broadcasts by CBC TV in Canada. Impact of the advertising cut on news and sports; Change in advertising strategies in television broadcasting; Reactions to the cutback in hockey's commercial time.Chilton...
The pro hockey league's latest behind-the-scenes TV show -- which will include storylines surrounding the 2014 Winter Olympics -- comes as the NHL revolutionizes how it presents and sells star players to fans and viewers.
The article reports on the injuries faced by hockey players while playing ice hockey. Usually, in hockey, blood on the ice is evidence of someone's fist applied to someone's nose. An unreported incident occurred in a Division III hockey game in Wisconsin, Northland College against the Milwauk...
A chart is presented that lists CBC's Hockey Night in Canada broadcast schedule for the 2007-2008 season.EBSCO_AspMacleans
Hockey has a home on CBC TV.The article reports that CBC Television is ensuring ample coverage of the great Canadian game in the new television year, courtesy of miniseries devoted to Walter Gretzky and the 1972 Summit Series.EBSCO_bspMarketing Magazine...
CBC, TSN divide hockey broadcasts.Reports the signing of broadcast agreement of National Hockey League with CBC Television Network and TSN sports network in Canada. Arrangement of coverage seasons; Enhancement of television programs; Consistency of broadcasts.Smith...